Full Disneyland 70th Anniversary Merchandise Revealed

Disneyland Resort will celebrate seven decades of magic from May 16, 2025, through summer 2026. The 70th anniversary celebration brings an exciting lineup of merchandise collections for Disney fans.

Four distinct merchandise collections will launch alongside interactive experiences and collectibles. These items capture the spirit of Disneyland’s rich history while looking toward its bright future.

The Celebration Collection

A joyful woman wearing a sparkly hat and a t-shirt celebrating Disneyland's 70th anniversary stands next to a colorful trolley, with bubbles floating around her in a vibrant park setting.
A young girl with braided hair is laughing while wearing a white t-shirt featuring Mickey Mouse and a pink skirt, standing next to a smiling young woman in a blue sweatshirt displaying Disney characters, both holding hands at a Disneyland setting with colorful attractions in the background.
A woman with braided hair wears a black jacket featuring 'Disneyland Resort' in colorful lettering, standing with her back to a vibrant Ferris wheel adorned with lights and a Mickey Mouse design, set against a dusk sky.

The Celebration Collection showcases classic Disney Parks style with vibrant colors and attraction designs. Items range from apparel to accessories for Disney fans of all ages.

New bubble wands with interchangeable character hats highlight this collection. Each character head activates unique light and sound effects when attached.

Various Disney-themed items, including a golden backpack, a Mickey Mouse water bottle, a colorful microphone, mouse ear headbands, and plush toys of Mickey, Minnie, and Goofy, all surrounded by floating bubbles against a blue background.
A light pink handbag with a decorative design featuring a character is suspended among translucent bubbles against a vibrant blue background.

Loungefly and Dooney & Bourke collaborated on special designs for the celebration. Multiple Dooney & Bourke bag designs will tempt collectors and fashion-forward park visitors.

The Castle Collection

A person wearing a white hoodie with a gold Disneyland 70 graphic on the back, featuring a castle design, stands in a medieval-style archway with stone walls and dim lighting.
A young woman with braided hair, wearing a black denim jacket featuring Disneyland 70 on the back, smiles while sitting on a carousel. The vibrant setting is illuminated by colorful lights, and a white horse sculpture of the carousel is visible in the foreground.

Sleeping Beauty Castle serves as the inspiration for the elegant Castle Collection. These items feature refined designs with touches of pixie dust throughout.

The collection includes apparel and accessories worthy of Disney royalty. Rebecca Hook created special 70th Anniversary jewelry pieces for this sophisticated line.

The Vault Collection

Three friends enjoying ice cream in Disneyland; one woman with curly hair wearing a red jacket and Disney-themed shirt holds a cup of ice cream, while another woman in a yellow sweater smiles at a man in an orange jacket, who is playfully feeding her ice cream. Colorful balloons are visible in the background, along with tropical plants and wooden decorations.
A person holding a Disneyland-themed crossbody bag featuring animated characters like Mickey Mouse, Donald Duck, and Goofy, with the text 'Disneyland - The Happiest Place on Earth.' The bag has a white body with blue accents, set against a blurred outdoor background.

The Vault Collection brings back early Disneyland eras with nostalgic merchandise designs. This collection will release in chapters throughout the celebration year.

The first release, known as the Replica Chapter, focuses on retro-style apparel and accessories. A second chapter celebrates Mickey Mouse and historic Disneyland park maps.

A person standing with their back to the camera, wearing a light-colored t-shirt featuring a Disneyland-themed graphic on the back. They are leaning on a railing near a blue waterway with a yellow ride in view, surrounded by greenery and rocky structures in the background.
A person carries a tote bag featuring a colorful illustration of Mickey Mouse holding a flag, with the text 'Disneyland 70' and festive designs around it, while wearing a blue denim skirt glittering in the sunlight.
A smiling person holds a plush Mickey Mouse toy and a Disneyland 70th anniversary pennant in front of a lagoon and the Matterhorn mountain at Disneyland, surrounded by palm trees and a cheerful atmosphere.

Walt Disney Nostalgia Collection

A young person holds a wooden plaque with an inscription that reads, 'HERE YOU LEAVE TODAY AND ENTER THE WORLD OF YESTERDAY, TOMORROW AND FANTASY,' beside a golden silhouette of a castle against a black background.

The Walt Disney Nostalgia Collection honors the man who started it all. This line features Walt Disney quotes and celebrates the heritage of Disneyland Resort.

Several collectibles resemble items that might have been found on Walt’s desk. These pieces connect guests to the vision and imagination of Disneyland’s founder.

Special Jewelry and Accessories

Luxury brands have created timepieces and jewelry for the milestone anniversary. Bulova designed a gold-plated pocket watch featuring the iconic castle.

Pandora will offer bracelet charms inspired by Sleeping Beauty Castle and the Disneyland logo. A Tinker Bell charm rounds out the Pandora anniversary collection.

Interactive Experiences and Collectibles

A joyful girl with a pink dress and denim jacket holds a colorful toy while laughing, standing in front of a castle at a theme park, with a woman smiling beside her, surrounded by bubbles in the air.

The Key to Disneyland offers a new interactive experience for the 70th celebration. Guests can unlock special features at stations in each of Disneyland’s nine lands.

After visiting all lands, the key reveals one of nine hidden commemorative pins. The system saves progress, allowing guests to complete the experience across multiple visits.

The Disneyland Resort 70th Medallion Collection features two-sided collectible coins. Each showcases park icons, attractions, characters, and more.

Disney will release 70 different medallion designs throughout the celebration period. These can be purchased individually or in bundles of four.

Where to Find Anniversary Merchandise

Select items from the Countdown Collection are now available at Disneyland Resort. Find them at Elias & Co., Emporium, World of Disney, and other retail locations.

Fans unable to visit California can shop select merchandise on DisneyStore.com later this year. This allows Disney enthusiasts worldwide to join in the celebration.

The 70th anniversary combines merchandise with entertainment and ride enhancements. Together, these offerings create a must-visit celebration that honors seven decades of Disney magic.

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